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ESCWA Web Governance

These are the standards and guidelines for managing and maintaining the ESCWA website. All content entered after 1 May 2016 should follow the guidelines set here and page revisions for existing pages should be made in accordance with the timelines provide

Standards for Writing Webpage Titles

These are webpage titles (at least they are in the ESCWA website)

  • 60 character maximum (longer titles are cutoff)
  • Focus on keywords in the beginning while still making it readable
  • Capitalize all words except articles, conjunctions and prepositions[2]. Do not use all caps.
  • Omit stop words at the beginning of titles (see section below for list of stop words)
  • Only use abbreviations when the abbreviation is so common that omitting it may reduce recognition

Follow further guidelines and spacing and punctuation patterns provided below for specific types of webpages.

Publications with dates

Title

publication title, date                                                                                                

ESCWA Country Brief, 2013

الاسكوا موجز قطري 2013

ESCWA Annual Report, 2014

الاسكوا التقرير  السنوي   2014

Situation Report on International Migration: Migration, Displacement and Development in a Changing Arab Region, 2015

تقرير الهجرة الدولية لعام 2015 الهجرة والنزوح والتنمية في منطقة عربية متغيرة

Survey of  Economic and Social Development in the Arab Region, 2014-2015

مسح التطورات الاقتصادية والاجتماعية في المنطقة العربية 2014-2015

Publications with issue and volume numbers

Title

name of the publication/core title, name of the series, the volume, the issue

Urbanization and Sustainable Development in the Arab Region, Social Development Bulletin, Vol. 5, No. 4

التوسّع العمراني والتنمية المستدامة في المنطقة العربية، نشرة التنمية الاجتماعية، المجلد 5، العدد 4

Reaping the Rewards of Demographic Transitions: Investing in Arab Youth, Social Policy Brief, No. 7

عوائد التحولات الديمغرافية في البلدان العربية :الاستثمار في الشباب، موجز السياسات الاجتماعية،  العدد 7 -

Persons with Disabilities in Emergencies, Social Development Bulletin, Vol. 5, No. 1

نشرة التنمية الاجتماعية الأشخاص ذوو الإعاقة في حالات الطوارئ، المجلّد 5، العدد 1

Political Polarization or Common Ground?: Trends and Impacts in Conflict Settings, Vol. 2, No. 3

الاستقطاب السياسي او الارضية المشتركة ؟ : الاتجاهات السائدة أثناء النزاعات وتداعياتها، المجلد 2، العدد 3

Bulletin of Industrial Statistics for Arab Countries, No. 8

نشرة الإحصاءات الصناعية للبلدان العربية، العدد 8

Meeting Reports

Title

subject of meeting, ordinal number (if necessary) w/“meeting” or “session”, city, country, year

*Do not include type of meeting if it is an EGM or IGM (this will be included in the type of event)

Triggers of Transformation: Resilient Governance Institutions in Conflict-affected Countries, Beirut, Lebanon, 1-2 December 2015

محركات التحول: مؤسسات الحكم المرنة في البلدان المتأثرة بالصراعات، بيروت، لبنان، 1-2 ديسمبر 2015

Regional Coordination Mechanism, 21st meeting, Cairo, Egypt, 25-26 November 2015

آلية التنسيق الاقليمية،الاجتماع الحادي والعشرين، القاهرة، مصر، 25 – 26 تشرين الثاني 2015

Executive Committee, 2nd meeting, Amman, Jordan 14-16 December 2015

اللجنة التنفيذية، الاجتماع الثاني، عمان، الاردن 14 – 16 كانون الاول 2015

Regional Training Workshop on Transportation, 3rd, Beirut, Lebanon, 11-12 November 2014

ورشة عمل اقليمية حول النقل، الثالثة، بيروت، لبنان، 11 – 12 تشرين الثاني 2014

Informational Material

Title

core title: sub title (if any), issue number, issue month and year

Knowledge Society: ESCWA activities in 2015, No. 2, March 2016

مجتمع المعرفة أنشطة الإسكوا في عام 2015 ، النشرة 2، آذار 2016

Working Paper and Technical Material

Title

core title: sub title (if any)

Measuring the Costs of Israeli Restrictions on the Palestinian Economy: A Computable General Equilibrium (CGE) Approach

قياس تكاايف القيود الاسرائيلية على الاقتصاد الفلسطيني : نهج التوازن العام المحسوب

 

Event

Title

topic of event, session number, “meeting” or “session” (when applicable)

Do not include the division name, place nor date. Don't include type of meeting if it is an EGM or IGM (this will be included in the type of event).

Assessing the Impact of Conflict and Occupation on Arab Development and Cooperation

تقييم اثر الاحتلال والنزاع على التنمية العربية  والتعاون

Committee on Transport, 16th session

لجنة النقل، الدورة 16

Arab Internet Governance Forum (IGF), 2nd meeting

المنتدى العربي لحوكمة الانترنت، الاجتماع الثاني

Regional Training Workshop on Transportation, 3rd

ورشة عمل اقليمية حول النقل، الاجتماع الثالث

For events associated with an annual event, a similar pattern can be used (core title, sub title, year and annual event)

Palestine and the Occupation: Towards a Targeted Research Agenda, 2016 Palestine Day

النشاطات المرتبطة بنشاط سنوي رئيسي يتم فيها اتباع نفس المبدأ (العنوان الرئيسي،: العنوان الفرعي، السنة، اسم النشاط السنوي(

فلسطين والاحتلال: نحو أجندة بحث موجهة، 2016 يوم التضامن مع الشعب الفلسطيني
re/main title: the one used to identify the work, to place it in context, to convey a minimal summary of its contents, and to pique the reader's curiosity.
Subtitle:  an explanatory or alternate title.

Why are titles important?

Webpage titles are one of the first things you notice on the page.

Titles entered on the webpage appear in the first line of search results (see screenshot below). Words in the title are bolded if they appear in the search query. This can help users recognize if the page is likely to be relevant to their search.[1]

Titles help people decide what to click on to read.

By default, webpage titles appear on Facebook posts when a link is inserted into the post.

[1] See Google SEO Starter Guide for further details http://static.googleusercontent.com/media/www.google.com/en//webmasters/docs/search-engine-optimization-starter-guide.pdf

Resources

UN Web governance

UN Web Style Guide

Creating websites at the UN

Definitions

  • ESCWA website: ESCWA's public website https://www.unescwa.org
  • Subsites: Set of interconnected web page not necessarily developed by ESCWA, e.g. a publication site, a special event site, a project site.... A list of sub-sites and visual captures can be found in the List of ESCWA Subsites section (all existing sub sites are being migrated to the new templates with the same brand and design)
  • Content Management System: A system that facilitates the use of reusable components or customized software for managing Web content.
  • Drupal: A free and open-source content-management framework written in PHP
  • Core title: The title used to identify the work and summarize the contents. (In come ESCWA titles, the core title is before the : and sometimes it is after the :.  The core title should pique the reader's curiosity.
  • Subtitle:  An explanatory or alternate title.
Contact us at: dds@un.org