QR Codes are an optional feature you may take advantage of to increase the visibility and accessibility of publications, events, anything.
A Quick Response Code (QR Code) is a type of barcode that is scanable by smart phones. They are widely used in advertising in many countries.
UNDP uses QR Codes to link to corporate or country office websites and is part of their brand guidelines and is also in ESCWA Brand Guidelines.
Only CSS is permitted to create a QR code for use on any ESCWA materials or content (printed or digital). CSS will maintain a list of QR codes and where they are linked so they can update accordingly.
QR codes placed on printed material related to publications may link to a publication webpage so users may obtain the content digitally.
Explain if you would like a QR code printed on this publication and/or on the publication webpage.
Imagine you are out of printed publications and you only have a leaflet (which is less expensive and better for the environment anyway).
Imagine you have a poster or sign and no publications at all.
How would people get to your publication? You would have a printed QR code available (either on a leaflet or poster, or pulled up on an iPad screen) and let them scan directly to the publication webpage and download it, of course.
QR codes can be read by
Try it!
