All visitors to the ESCWA website should find it useful, interesting, easy to navigate and consistent with ESCWA's vision and mission.
These guidelines ensure a consistent look and feel for ESCWA's digital presence through standard processes, roles, responsibilities and practices, which strengthens the organization and supports our stakeholders.
It is important to note that all webpages under the unescwa.org are assts of the organization and not individual departments or divisions. Divisions and staff serve as caretakers of their webpages, experts in their content, and stewards of the ESCWA brand.
Content approvers are ultimately responsible for the quality of the content on the website, including attachments and images.
All materials must be in line with ESCWA's Brand Guidelines.
Grammar and Spelling
All web content must have proper grammar and spelling. Content owners and content approvers are responsible for this.
If the text will be edited by CSS, the text provided to CSS should be of high-quality and free of errors that a reasonable person could recognize. If the content is not of reasonable quality, CSS may return the text for revision before formal editing.
If the text will not be edited by CSS, the text provided to CSS should be of high-quality and free of errors that a reasonable person could recognize. Content owners and content approvers may want to call upon colleagues to support editing and feedback.
Website Structure
The content on the homepage,www.escwa.un.org (unescwa.org) will focus on the following themes: Natural resources, Technology for development, Gender and women issues, Social development, Statistics, Economic Development and Integration, Governance and conflict issues
Sub-themes are news, events, social media, multimedia , etc.
Copyright
The website follows the United Nations copyright notice.
Language
All webpage text on the English side of the website must be in English. All webpage tet on the Arabic side of the website must be in Arabic.
Social networking
Outreach through social networking should be designed in a way to attract audiences back to ESCWA websites for further information. Web content aimed at major groups and stakeholders or public audiences should include the ability to share information through social networking platforms. The use of share buttons should remain consistent across all ESCWA websites. Content in PDF format is not suited to social networking. Where relevant, content should be provided as a webpage with a link to the full PDF document. Interaction and engagement with social networking is governed by corporate guidelines.
Definitions